How I See Design
"Design is really an act of communication, which means having a deep understanding of the person with whom the designer is communicating."
-Donald A. Norman
The privilege of working as a designer brings joy and commitment to communicate new ideas. Ideas that are in the shadows, waiting to be welcomed into the light. I genuinely believe that any idea can be as interesting and moving as bold topics, as long as they follow certain rules on interest and disruption.
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An idea lives in an atmosphere. And surrounding the best elements from that atmosphere into a new idea, brings a new fresh design that aims to please, and as much as it does to solve.
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If the argument or idea is not presented in the right atmosphere, the feeling gets lost and can cause confusion about where exactly it fits. Meaning, our eyes notice everyting. Passion is in the details, and if the details are off, the idea can lose.
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